This album has, admittedly been out for a while, 
and if I’d been more on the ball I’d have reviewed it sooner - but I 
forgot. That’s the thing; Nicola Roberts is often seen as the 
forgettable one of Girls Aloud, now personally, I don’t really care 
about any members of Girls Aloud. Or I didn’t, until I saw Nicola 
Roberts doing a documentary on the dangers of tanning for young people, 
she talked about how determined she became not to allow her record label
 and management to force her into fake tanning, and she now has her own 
make-up range for pale skin. Which is all pretty admirable, really and I
 promised myself I’d keep an eye on what she got up to, but somehow it 
never happened.
Then I heard ‘Beat Of My Drum’, it’s fun, instant 
and empowering, Roberts is standing up, telling people she’s in charge 
now. The video is sadly, not very good, but she’s doing her own thing, 
so we’ll let her off for that bizarre bending over dance move, and it 
certainly doesn’t seem to have caught on, which is something of a 
relief. 
‘Cinderella’s Eyes’ is at the very least a good 
listen because it’s daring. It’s depressingly rare to come across an 
album that’s likely to chart, which does anything different, but if you 
listened to this abstractly, it certainly wouldn’t sound like Girls 
Aloud karaoke with only one member (unlike some people, naming no 
names…Cheryl Cole). In fact, the opening of ‘Fish Out Of Water’ is 
reminiscent of Xiu Xiu, it’s treading that beautiful line between great 
pop and plain weird, which if straddled successfully is often the most 
rewarding, listens. Although, I’m politely ignoring the cover of 
‘Everybody Hurts Sometime’ because, well, it’s a bit rubbish.
 There’s a pervading sense of dark regret 
throughout, dark nights filled with drink, music and emptiness inside, 
she lists her fears on ‘i’, telling us she’s “scared of dying…scared of 
getting old” and “scared of bodies…scared I’ll lose control” and there’s
 something truly heartbreaking about the way she says “I don’t like 
nasty words, they hurt me like you’d never know”. She whispers “you’re 
my childhood sweetheart the one I’ve chased for years”, which sounds 
lovely until the chilling next line, “feels like you’ve got your hands 
locked over my lips and ears”. The painfully honest confession, ‘sticks +
 stones’, with its references to underage drinking, “too young to buy my
 own bottle of vodka so I beg the driver” and mental health issues “say 
no to the shrink I can fix me I think, I’ve got friends in my head” 
never once feels smug. Even though she’s talking about the downsides of 
famous so young, which such subject matter often leads to, instead it 
feels truly honest.
The artwork shows Roberts sitting on top of a pile 
of junk, a surreal Alice in Wonderland, but for all her porcelain skin, 
and doll like hair, she isn’t taking any nonsense. The idea of her being
 in a fairytale that turned bad, is clear, she used to “write all her 
dreams in her storybook”, according to a daring and successful rap on 
‘Take A Bite’, but she’s taken this idea and turned it around to her 
benefit. Which is pretty much what she’s done with all that’s happened 
to her. How do I know that? How do I know ‘what’s happened to her’? Well
 I don’t, I haven’t read it in any magazines or anything like that, but 
that’s the picture ‘Cinderella Builds” and frankly, the potential of an 
honest, heartbreaking, and frankly, shockingly dark pop album, that 
really tells a story, is not something I want to explain away. For all 
the open confessions, I’m not left pitying her, because she comes across
 strong. It may not be to everyone’s tastes, but then very few things 
are, and the fact she’s done something different, begins to restore my 
faith in pop music.
 

 
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